Blog

Discover the latest creative insights, design trends, and studio updates from K97.

Personal Branding with Video: Elevate Your Image and Influence

In today’s digital landscape, personal branding is essential for standing out in any industry. Video has become one of the most powerful tools for establishing credibility, showcasing expertise, and building an authentic connection with an audience. Whether you’re an entrepreneur, freelancer, or industry professional, leveraging video content can enhance your personal brand and expand your reach.

What is a Director of Photography (DOP)?

The Director of Photography (DOP), or Cinematographer, is the key figure responsible for shaping the visual identity of a film. They collaborate with the director and producer to bring a story to life through imagery, ensuring consistency in lighting, camera work, and overall composition. Their influence spans all phases of production—from pre-planning to post-production.

Teleprompter Tips for a Professional Delivery

Create branded, distraction-free, and visually dynamic presentations using a green screen setup. With proper lighting, attire, and background visuals, you’ll deliver polished webinars that captivate and engage your audience.

Clothing for a green screen studio

Avoid green or shiny clothes, stick to solid matte fabrics, and skip small patterns. Choose neutral or pastel tones, avoid reflective accessories, and keep hair and makeup matte to ensure a clean, professional keying result.